UP, UP AND AWAY!
Curiosity
Goldkenn, a Swiss chocolate brand, came to DesignHawk with the challenge of reinvigorating and reinventing their collection tins and to become the go-to brand for travel gifting. The range was tired and in need of some love and were drowning in the oversaturated world of travel retail our job was to draw on their Swiss excellence, rich traditions but be bold and modern.
Agility
The brand is synonymous with opulence, glamour and luxury travel, drawing on Swiss traditions of expert craftsmanship, banking and refined taste. Our challenge was to create collectible tins that reflected the aspirational lifestyle of our audience and their families, while also appealing to children. The answer was a playful, and iconic collection with more than a touch of extravagance. Goldkenn’s signature gold remains at the heart of the designs, complemented by bold colours and interactive parts that bring a sense of fun and vibrancy.
Precision
The result is bold, distinctive and strikes the perfect balance between aspiration and playfulness. Their collectible appeal, combined with the opportunity for reuse, means these Goldkenn tins will be treasured for years to come as the perfect keepsakes.
